Drones have become more accessible and consequently, their uses and applications have also increased. Drone photography and filming have become established industries and are now being used in many different ways. Drones make life easier for photographers by filming hard-to-reach places.
Drones can also enhance projects and offer a new perspective. Needless to say, they are now being extensively used to promote real estate listings. Since they can offer a virtual tour of buildings, they easily capture the attention of buyers. Several real estate agents have already started taking advantage of this feature by adding promotional drone videos to their listings.
There are several reasons to film a drone video. It offers an aerial tour of your home and highlights its best features. If you are listing your home, you should consider adding a drone video to your listing.
How drones help real estate agents
Real estate agents now use drones to shoot aerial views of the homes they are trying to sell. The drone provides a complete aerial tour of the home and its neighbouring area. This was not possible earlier. The aerial footage gives potential buyers a new perspective on the home. It also allows them to see how the home sits within its immediate surroundings. This strategy is mainly used for marketing large properties. Real estate agents can use drones to photograph homes that are located in remote positions. For example, it is not easy to get a wide angle of homes situated near a road. A drone can help in such situations.
How can drones give your home the edge it needs?
Consumers like videos. Video is the most popular form of content on social media. Most people prefer watching a video to reading an article. If a picture is worth a thousand words, a video is worth a million words. A drone allows you to leverage the power of video. By simply shooting an aerial video of your home with a drone, you can give your listing an edge. A video that shows the home in all its glory will readily capture the attention of potential buyers and make selling faster and easier. The drone video will also give buyers an accurate perception of the home. It will encourage them to pay a visit and take a closer look at the property. Real estate agents have been offering virtual tours of the interiors of homes for several years. Shooting aerial videos with a drone is simply a natural progression.
How to film your home
You might be convinced that a drone video can help you sell your home. But how to go about shooting it? While it is true that drones have become more accessible and affordable, hiring a professional service is the best way to capture a drone video of your home. This eliminates the need to practice flying the drone.
Drone video footage has become an important tool in the home marketing process. Real estate is a highly competitive market and when there are several homes for sale, it is hard to give your listing an edge. A drone video will help you here – it will make your listing stand out from the rest.
A drone video also allows you to show specific footages that show your property in the best light. When you highlight the best features of the property with an aerial video, your listing will look compelling. Also, drone videos provide a sense of scale.
Got a house with a pool? A drone video will help the buyer to find out how much space it actually takes up. With a drone video, you can show buyers what it is like to pull out of your driveway. It also shows what other houses on the street look like.
Both buyers and sellers have already started seeing the benefits of a drone video. When more and more listings have drone videos accompanying them, you will have to add one to your listing as well. While it is true that drone footages are mainly used to market high-end homes, it is safe to assume that in the near future, almost every listing will be accompanied by a drone video.
Author’s Bio:
Anne Grobler is a blogger and marketing expert specializing in the real estate market, currently supporting OpenAgent – a professional real estate agents comparison website. Anne is also a techie and enjoys learning about new technology gadgets that support real estate agents, be it drones, virtual tours and more. Follow Anne here.
